Quick picks: what are you doing?
- You want Brand24's job for less, with more mentions: Awario, $49 a month or $29 billed yearly for 30,000 mentions, against Brand24's 2,000 at $199.
- You need LinkedIn, reviews and an AI assistant reading your mentions on the cheapest plan: Octolens, $159 a month billed annually, with API, webhooks and MCP on every plan.
- A large team needs unlimited users, with image and audience analysis on its Unlimited plans: YouScan, from $499 a month billed annually.
- An enterprise brand wants a quote, analysts and years of history: Brandwatch or Talkwalker. Neither prints a price.
- You only care about Reddit and Hacker News: Syften from $29.95 a month, or F5Bot, which has a free plan and charges $49.99 a month for professionals and small businesses.
- You want someone else to write and post the replies: ReplyAgent at $4 a comment, or CommunityMentions, which is ours, at $1,000 a month. Compare it with Brand24.
Brand24 alternatives compared
Every row comes from that vendor's own pricing page. Awario, Octolens, YouScan, Talkwalker and Brandwatch were read November 13, 2026 by this run; Brand24, Syften, Redreach and F5Bot's home page were read the same day for our Brand24 pricing and Syften alternatives pages, and ReplyAgent's pricing page on November 12, 2026. Rows after Brand24 run from listening suites to tools that post. CommunityMentions is ours.
| Tool | What it does | Who posts the reply | Channels | Mentions included | Price as published | Where it beats Brand24 |
|---|---|---|---|---|---|---|
| Brand24 | Social listening with sentiment, reach and AI insights | You | Reddit, X, Facebook, Instagram, news and blogs on every plan; LinkedIn, YouTube, Medium, Quora and TikTok from Team | 2,000 to 100,000 a month by plan | $249, $349, $499 or $699 a month; $199 to $599 billed yearly | n/a, it is the tool being replaced |
| Awario | Social listening by topic, unlimited keywords per topic | You | Social networks, news and the web, Reddit included | 30,000, 300,000 or 1,000,000 new mentions a month | $49, $149 or $399 a month; $29, $89 or $249 billed yearly | 15 times Brand24 Individual's mentions at about a seventh of the price, both billed yearly |
| Octolens | Listening with AI relevance filtering and a daily brief | You | Reddit, X, LinkedIn, YouTube, TikTok, Bluesky, Hacker News, GitHub, app and Trustpilot reviews; news, podcasts and newsletters on Scale | 15,000 or 50,000 a month; extra at $0.013 or $0.01 each | $159 or $499 a month billed annually | LinkedIn, reviews and MCP on its cheapest plan |
| YouScan | Social listening with an AI copilot; image and audience analysis on Unlimited plans | You | Social media, blogs, forums, reviews and online news | Up to 15,000 a month on Starter | Starter $499 a month billed annually; Unlimited plans by quote | Unlimited users and alerts on Starter |
| Talkwalker | Listening and media monitoring, with a module that watches what AI assistants say | You | Social, news and media | Not published | Custom quote for every plan | Tracks how AI assistants describe your brand as a listed plan feature |
| Brandwatch | Consumer research and listening suite | You | Over 100 million sources by its own count | Not published | Not published; talk to sales | Research depth and history for big brands |
| Syften | Keyword alerts with AI filtering | You or your own agent | The web, Reddit, Hacker News, GitHub, forums and Slack communities; X and YouTube extra | Result caps by plan (100 a day on Entry) | $29.95, $49.95 or $119.95 a month | Developer communities Brand24 doesn't list |
| F5Bot | Keyword email alerts | You | Reddit, Hacker News, Lobsters | Free, Silver 20 keywords, Gold 200 | Free; $12.99 (non-commercial) or $49.99 a month | A free plan, no card |
| Redreach | Finds Reddit threads to reply to and suggests replies | You, from your own account | Not a mention feed | $19, $39 or $79 a month; $15, $31 or $63 billed yearly | Ranks threads by buying intent and drafts the reply | |
| ReplyAgent | Posts comments from its aged accounts | Its accounts at $4 a comment, or you for free | Not a mention feed | $4 a comment, $8 a post; AI features $79 a month | Someone else posts the reply | |
| CommunityMentions (ours) | Finds threads, writes comments in a voice you approve in Slack, posts them for you | People with established accounts | Reddit, YouTube, Medium, LinkedIn and X | Not a mention feed | $1,000 a month after a $1 setup charge | Comments go out without your team writing them |
What each costs at the mention volume you have
Listening tools price by mentions collected, so the sticker price matters less than the plan your volume lands on. The cells below are the cheapest published plan that covers each volume, billed yearly where the vendor offers it, read November 13, 2026. Talkwalker and Brandwatch print no prices.
| Mentions a month | Brand24 | Awario | Octolens | YouScan |
|---|---|---|---|---|
| 2,000 | $199 (Individual) | $29 (Starter) | $159 (Pro) | $499 (Starter) |
| 10,000 | $299 (Team) | $29 (Starter) | $159 (Pro) | $499 (Starter) |
| 40,000 | $399 (Pro) | $89 (Pro) | $499 (Scale) | Quote (Unlimited) |
| Fine print | Keywords cap at 3, 7, 12 or 25; overage per Brand24's price list; yearly by contacting them after the trial | Trial: 3 alerts and 30,000 mentions; unlimited keywords per topic | Extra mentions billed unless you set a spend cap (40,000 on Pro would be 25,000 extra at $0.013, $325 more); 7-day trial, no card | Starter has 3 topics; unlimited users |
Why marketers look past Brand24
- Mention caps: Individual collects 2,000 mentions a month, so one broad keyword can use it up. Awario's $29 Starter collects 30,000.
- LinkedIn and YouTube cost a plan upgrade: they start at Team, $349 a month or $299 billed yearly.
- No posting: Brand24 tells you where to reply and stops there. Someone on your team writes every response.
- Extras add up: the API is $149 more on Pro and Business, and the AI Visibility module is an add-on with no published price.
- Yearly billing is not a checkout option; its FAQ says to start the trial and then contact Brand24.
Which tools do AI answers name beside Brand24?
Assistants pair Brand24 most often with Reddit-only alert tools: Syften and F5Bot were each named in 11 of the 15 answers that named Brand24, ahead of Awario and Redreach at 6 and ReplyAgent, Mention and CommunityMentions at 5 each. The 15 come from our November 2, 2026 scan, 96 answers across ChatGPT, Claude, Gemini and Perplexity, and each tool counts once per answer.
| Named beside Brand24 | Answers (of 15) |
|---|---|
| Syften | 11 |
| F5Bot | 11 |
| Awario | 6 |
| Redreach | 6 |
| ReplyAgent | 5 |
| Mention | 5 |
| CommunityMentions | 5 |
| Octolens | 2 |
Where Brand24 still wins
- One plan covers Reddit, X, Facebook, Instagram, news and blogs with sentiment for $199 a month billed yearly.
- Unlimited users from Team, with Slack and Microsoft Teams alerts on every plan.
- Analysis the cheaper tools skip: influencer analysis, the Presence Score, AVE and demographics from Pro.
- A 14-day trial with no card, against Octolens' 7 days.
- Published prices on every plan, Enterprise from $1,499 a month, where Talkwalker, Brandwatch and YouScan's Unlimited plans ask for a quote.
Which one fits
Stay on Brand24 if you need sentiment across social networks, news and blogs for several people at a known price. Move to Awario if mention caps are the problem, to Octolens if LinkedIn, reviews or an AI agent reading your feed matter most, and to YouScan, Talkwalker or Brandwatch if you have an enterprise budget and want analysts. If the feed is not the bottleneck and nobody has time to reply, a listening tool won't fix that: look at ReplyAgent or our free sample.
How we compared
Every price and limit comes from the vendor's own pricing page on November 13, 2026, read with a browser-like request. Mention.com was left out because its prices load only in the browser and we could not read them as text. Talkwalker's page asks for a quote on every plan, and Brandwatch's Brand24 page lists no price. We did not buy each tool. The AI answer counts are our own, from 15 of the 96 answers in our November 2, 2026 scan. If a vendor's page says something different now, its page wins.
Sources
- Brand24 prices, plan table and FAQ, read November 13, 2026.
- Awario pricing, Octolens pricing, YouScan pricing, Talkwalker pricing and Brandwatch's Brand24 alternative page, read November 13, 2026.
- Syften pricing, F5Bot and Redreach pricing, read November 13, 2026, and ReplyAgent pricing, read November 12, 2026.
- CommunityMentions AI answer scan: 96 answers from ChatGPT, Claude, Gemini and Perplexity to eight buyer questions asked three times each, November 2, 2026.
- Our price and terms: pricing section and company facts, read November 13, 2026.