r/smallbusiness for brand marketing: what AI answers cite and where we have posted

These 5 threads account for 48 of the 206 citations.

Perplexity supplies the largest share of the citations (79%, 163 of 206), ahead of Gemini at 11%.

By question type, looking for a product to buy accounts for 58% of the answers that cited r/smallbusiness, then describing a problem (24%) and comparing products or competitors (17%).

Citations are spread out: the most-cited thread accounts for 5% of them and the top three for 15%, out of 76 different threads.

Under 1% of the 301 comments we scanned in r/smallbusiness contained a link, so a comment that names a brand without linking is the norm here.

Of 13,511 posts we sampled in r/smallbusiness, 3% linked out to another site, so posts here are mostly text.

It is #22 of the 211 subreddits where we have placed 50 or more verified comments, 0.3% of all our verified Reddit comments, and #4 of the 20 SaaS and startup subreddits listed on this site by that count.

The subreddit had about 2,471,103 members when we last checked it.

Before you post anything yourself, read the rules of r/smallbusiness; moderators change them. For how these threads reach answers, see the AI search guide.